Women's Network | Stagecoach
Production of a campaign film
THE BRIEF
Stagecoach is one of the largest bus operators in the UK, serving the community and enabling around 2.5 million customer journeys every day. We were briefed to produce a campaign film about the Women’s Network to share with its 23,000 employees on International Women’s Day, March 8th 2024.
OUR APPROACH
We filmed women across the business, each delivering a line of script telling a story about how they’re tackling challenges within the transport industry. We also produced a second internal film featuring members of the Executive Team sharing what it’s like to work at Stagecoach and sharing advice on how women can empower themselves and enjoy a successful career within the organisation.
We had a tight deadline to film multiple people in many locations, from our CEO to office and front line staff.
The Digitom team were true professionals and the end result was welcomed by the business.
Charlotte Somerville, Head of Corporate Communications
