IK Partners | CASE STUDY X
+44 (0)1892 520697
HSBC | One Two Four

HSBC | One Two Four

Various promos with One Two Four for HSBC UK.

THE BRIEF

HSBC is one of the world’s largest banking and financial services organisations. Working closely with One Two Four our Founder was briefed to deliver internal HSBC UK TV programmes, event films and promos.

OUR APPROACH

Responsibilities included Location Direction, Edit Producing and format development of magazine programmes for both Retail Banking Wealth Management (Live TV) and the Contact Centres (Planet Direct).

We also ran a year long pilot User Generated Content pilot which equipped HSBC employees with cameras to make their own films as part of an employee engagement programme. The results of the pilot led to UGC being integrated in regular magazine programmes.

Digitom translates the world of broadcast to corporate video in an engaging and interesting way.

 

I always feel like I’m learning something new and exciting when working with Tom – from video production to social media.

Lorraine Hamilton, Head of HSBC TV UK

Planet Direct: Customer First | Filmed on location in Edinburgh

Planet Direct: Customer First | Filmed on location in Edinburgh

Live TV: Apprenticeships | Filmed on location at Canary Wharf in the style of the BBC's The Apprentice

Live TV: Apprenticeships | Filmed on location at Canary Wharf in the style of the BBC’s The Apprentice

Planet Direct: Complaints Centre of Excellence | Filmed on location in Leeds and Sheffield

Planet Direct: Complaints Centre of Excellence | Filmed on location in Leeds and Sheffield

Live TV: Tax Year | Filmed on location in Manchester and Canary Wharf studio

Live TV: Tax Year | Filmed on location in Manchester and Canary Wharf studio

Planet Direct: Carrot Awards '13 | Filmed on location in Harrogate and Swansea

Planet Direct: Carrot Awards ’13 | Filmed on location in Harrogate and Swansea

Live TV: Primary Relationships | Filmed on location in Horsham and studio in Canary Wharf

Live TV: Primary Relationships | Filmed on location in Horsham and studio in Canary Wharf

Corporate Real Estate | Studio production for internal CRE department

Corporate Real Estate | Studio production for internal CRE department

Commercial Banking Heads | An event film featuring motion graphics

Commercial Banking Heads | An event film featuring motion graphics

Planet Direct: Your Customer | Filmed on location in Swansea

Planet Direct: Your Customer | Filmed on location in Swansea

Live TV: HSBC Now | Studio production about new the new intranet site

Live TV: HSBC Now | Studio production about new the new intranet site

Planet Direct: Christmas Special | Filmed on location in Leeds

Planet Direct: Christmas Special | Filmed on location in Leeds

Live TV: Everyday Campaign | Filmed on location in Hampshire

Live TV: Everyday Campaign | Filmed on location in Hampshire

Onboarding | A film to welcome new joiners to HSBC

Onboarding | A film to welcome new joiners to HSBC

Information Security Risk | An intranet film about keeping customer data secure

Information Security Risk | An intranet film about keeping customer data secure

Planet Direct: Carrot Awards '12 | Filmed on location at MAGNA, Sheffield

Planet Direct: Carrot Awards ’12 | Filmed on location at MAGNA, Sheffield

If you’re contemplating using video or animated content as part of your marketing or communication strategy, get in touch.


We’d love to start a conversation with you.

STUDIO: +44 (0)1892 520697 EMAIL: [email protected]

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