Building financial fortitude
Quantuma is a UK-based advisory firm specialising in business recovery, restructuring, forensic accounting and corporate finance.
When the COVID-19 pandemic hit, many of the organisations they support were facing unprecedented disruption and uncertainty.
The brief
We were briefed to produce a series of expert-led films that could help businesses and professional advisers make sense of the situation, share practical insight, and support more confident decision-making during a rapidly changing period.
The challenge was to communicate complex financial expertise clearly and calmly, while working within lockdown restrictions and maintaining broadcast-quality standards.
Our approach
Building Financial Fortitude was developed as a dedicated support programme, hosted by financial journalist James Ashton in conversation with Quantuma specialists and key opinion leaders.
The format was designed to feel authoritative but accessible, focusing on real-world challenges and practical steps businesses could take to plan for recovery.
To deliver the series safely and reliably, we set up socially distanced, multi-camera studio environments that complied fully with UK lockdown guidance and broadcast regulations. This allowed contributors to participate in person, while maintaining appropriate separation and ensuring consistent production quality.
Our role was to remove friction for contributors, allowing them to focus on sharing expertise clearly and confidently, while we managed the technical, editorial and logistical complexity behind the scenes.
The outcome
The finished video series provided Quantuma with a timely, credible communications tool that supported clients and professional audiences during a period of acute uncertainty.
By combining trusted journalism with specialist insight, the films helped position Quantuma as a calm, authoritative voice at a critical moment.
The programme also established a repeatable format that could be re-versioned as conditions evolved, extending its value beyond the initial crisis and supporting longer-term thought leadership activity.
Alex Footman, Head of Marketing and Business DevelopmentDigitom approached the series with bags of creativity and professionalism, going beyond the brief and adding value at every stage: from initial concept to delivery.
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