HOPS360° | Shepherd Neame
A walk through a hop harvest
THE BRIEF
Shepherd Neame is Britain’s oldest brewer. We were asked to produce a world-first for brewing, a 360° Video exploring the centuries old story of the annual harvest.
OUR APPROACH
We suggested a creative treatment which combines immersive 360° Video production methods combined with self-authored storytelling from the ‘godfather’ of UK hop growing, farmer Tony Redsell sharing the story of hop picking. Combined with with motion graphics viewers are led through the journey from bines to the kiln.
HOPS360° gives viewers a unique opportunity to be part of the experience that we enjoy here in Kent every Summer.
Working with Digitom on this project using exciting new technology has resulted in a video that we’re pleased to share with a global audience.
John Humphreys, Corporate Affairs Manager
ACHIEVEMENTS
Finalist at the Kent Digital Awards 2017 for ‘Use of Video for Business’.
